Meru Cabs has launched Meru Mobile App for iPhone and Android devices that would enable people to book cabs on the go, making the cab booking process even more convenient for customers.
It brings a service called Ice Alert that can be used by Meru customers in case of an emergency. Ice Alert will help consumers to be prepared for emergencies in which they will be able to alert their trusted friends immediately at the press of a button.
The Meru Cab application can be downloaded free of cost from Android Play Store and iPhone App Store.
Commenting on the Meru Cab phone application launch, Siddhartha Pahwa, chief executive officer, Meru Cabs, stated, "We believe in introducing innovative services and travel technologies that will revolutionize the Indian radio cab industry. The Meru Cab phone app will make the booking process more convenient, personalized, efficient and quicker for our customers."
"The Ice Alert emergency option can be used by customers who have downloaded the application, not only while travelling in a Meru Cab, but at any given time, in any kind of emergency situation. We view the safety concerns of our customers very seriously and will continue to enhance our service offerings to give them more value," Pahwa further added.
A first time user upon registering and logging in will be taken through an auto demo, for a clear understanding of how to use the application. While booking a cab, the application identifies the current location of the customer through GPS , thus saving the customer the effort of having to enter the pick-up address.
The next step would be to enter the drop location or select the drop location from 'My Favorites' - addresses that have been saved in the past. On receiving a cab booking confirmation, one can actually track the location and proximity of the cab through the GPS system on a map and can also call the cab driver directly if required. Users can retrieve receipts of previous trips, rate the experience or provide detailed feedback through the app.
The unique 'ICE Alert' option that one can avail in an emergency situation is a value added service offered by Meru, specially designed keeping in mind the safety of Meru customers. Through this service one can alert family members or friends in case of an emergency and receive help as soon as possible.
A customer who wishes to avail of this service would have to feed in two contact numbers of family or friends, who will also be able to view the exact location of the person for 30 minutes. This service can be used at any given time and not only on booking a Meru Cab.
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